Showing posts with label autumn. Show all posts
Showing posts with label autumn. Show all posts

Tuesday, 29 March 2011

Autumn ice-creams





When considering commercial winners for the Autumn season, ice-cream shades don't necessarily spring to mind. But this is one trend we see carrying over from Spring/Summer in a big way.

This season, pastels are everywhere from denim to eveningwear and it looks incredibly fresh and contemporary if you keep the silhouette modern with bracelet sleeves and cropped legs.

Pale rose denim (J Brand and Rag & Bone have some great examples this Spring) already looks set to be a big hit for this season (alongside stronger shades such as bright blue and brick red) for example. But will they still work come autumn? We say, yes, though you may want a heavier weight fabric.

It was a surprise to see head to toe pastels on a number of catwalks, particularly in Paris and Milan (see Nina Ricci and Missoni - pictured bottom and second from bottom), but having digested it, this is a look that seems very right. And it's a perfect antidote to all the rich 70s and 40s colours that otherwise look set to dominate the season.

Of course, working a look on the catwalk is one thing but does it work on the street? Again, we say yes. And here's the evidence. Pioneering fashion types were working the look in the last gasps of winter on the street of Paris recently and making it look highly desirable indeed. We particularly love this creamy vintage-looking fur (another strong trend for next Autumn - faux or real) paired with chalky jeans and a mint coloured handbag. She may be dressed in ice cream tones but she won't be cold.

Of course the typical British wet winter weather may mean the head to toe look is reserved for sunny or dry days only, but for a more practical look we did see the pastels teamed with black, such as this cute pink sweater dress with dark opaque tights (pictured top). Who'd have thought this surprising trend could be so practical too?!

Monday, 28 March 2011

A/W 11/12: what the buyers are backing




At the end of each catwalk season we at WGSN poll a global panel of fashion buyers to find out which looks they're backing and for A/W 11/12, they were spoilt for choice.

There were strong trends for every age group and taste bracket; but they managed to edit them down to the following winners.

Glamour dressing
40s ladylike
Bold colour
70s infusion (as at Gucci - centre)
Long and lean silhouettes
Clean minimalism
Outerwear statement (as at Prada - top)
Fur (as at Diane von Furstenberg - bottom)

Our esteemed panel was culled from globally renowned fashion leaders such as Harvey Nichols, Bergdorf Goodman, Browns, Matches, Neiman Marcus, Harrods and Selfridges, so they know their stuff.

We've already mentioned the importance of strong colour and outerwear (and the two combined) and this always bodes well for a healthy autumn season. What they buyers also told us was that they were focusing in on the details - those touches that elevate an item from nice to have to must have, and if the detail was right, the customer would buy no matter what the price.

Luckily for you in this week's Drapers out on Friday, we pick up on those very details you should be looking out for in your top-up and close-to-season buys. The magazine is out on Friday or you can read it online at Drapersonline

To read more about what our buyers say, including which shows they feel were the most influential sign up for your free trial of WGSN Boutique today (we also have a report from the menswear experts too). Click here for more information.